vienna, austria - designer-led ai builder
I'm not a CS-degree developer. I come from marketing, design, and 25 years of building things that actually work for real people - first website in 2001, at thirteen. I ship AI tools the way a designer would: currently Skales (local-first desktop agent) and AIPointer (the AI cursor companion). More on the way.
// the work
Built and shipped by one person, same design philosophy throughout: make it feel good, make it ship, make it useful. The numbers below update themselves.
A local-first AI desktop agent for Windows, macOS, Linux, iOS and Android. 197 tools, 15+ AI providers, 12 languages, GDPR compliant. No Docker, no terminal, no cloud account needed. 4,800+ active installations every month in 40+ countries. 100.000+ organic video views on TikTok and YouTube.
14K+
unique installations worldwide
since march 2026 - live count
The AI cursor companion. Hold a key, ask a question, get an answer about whatever your cursor is pointing at. Vision-capable, multi-provider, voice in and out. BSL-1.1 licensed, binaries only, bring-your-own-key - no cloud account, no telemetry, sub-2-second answers.
You're inside the demo - this site runs the AIPointer pattern.
A voice with a face. Iris listens, does the work and speaks - and the face is not decoration on a chat window, it is the surface itself: a particle engine that morphs through 1516 forms and takes the shape of whatever you asked for, with the results circling it in orbits instead of scrolling past in a list. On-device wake word, 12 languages, BSL-1.1. She ships today as the voice agent inside Skales (beta); the standalone app is in development.
A hyper-local social feed for one Vienna Grätzl - Seestadt Aspern (1220). A private little Instagram for the neighborhood: you can only post when you're physically there. A 16-point GPS polygon around the Seestadt verifies your position before any upload is accepted. Photo, video and text posts, AI image moderation, admin curation, installable as a PWA. No ads, no tracking, no algorithm - just neighbors.
A non-profit, ad-free directory of Austrian online shops - and the very first shop directory of Austria, now relaunched on a modern stack. A clean, curated way to discover and support local webshops across a wide range of categories. Free to use, free to list, no ads, no tracking, no algorithm - just Austrian businesses worth finding.
// capabilities
01
UI/UX, brand identity, graphic design. From rough wireframe to pixel-perfect result - I care deeply about how things look, feel, and communicate. This is where it starts.
02
Chatbots, AI assistants, automated pipelines, AI-generated video, photo and sound. Multi-model routing, prompt engineering, agent systems - not a trend, it's how I build.
03
Designer's instincts plus AI-assisted development to ship production-ready desktop apps. Skales (197 tools, 9.968 lines of orchestrator code, 12 languages) is the proof.
04
End-to-end digital strategy from brief to launch. Brand positioning, content architecture, and multi-channel campaigns for SMEs and public institutions.
05
Photo and video production for brands and campaigns. AI-assisted editing and content creation for modern channels - Reels, TikTok, YouTube, and beyond.
06
WordPress/WooCommerce, CMS, React/Next.js frontends, Node.js backends, SEO & SEM. I build and ship fast - lean, without agency overhead.
07
Google Ads, Meta Ads, social media strategy and analytics. Focused on measurable outcomes - new customers, qualified leads, sustainable growth.
08
Leading cross-functional teams, managing client relationships, bridging sales and technical implementation from first brief to final delivery.
// the toolkit
Tools are just a means to an end, but here's what I currently use to build, automate, and scale digital experiences.
// trusted by
From municipal energy providers and public institutions to industrial SMEs - digital strategy delivered across Vienna, Linz, Graz, and beyond. Much of it through my own agency, Gorilla Network (2017-2025).
// as featured in
heute.at
Covered by Austria's largest daily news portal for helping businesses get their digital presence right.
Der Standard
Shopliste.at was featured as a reliable directory for local Austrian webshops to support the domestic economy during the pandemic.
futurezone.at
Mentioned Shopliste.at as a safe and credible alternative to international retail giants during the Christmas season.
aspern Seestadt
Featured as Company of the Month in Vienna's aspern Seestadt district. "A place where ideas grow like trees."
// track record
The AI tools above aren't a lucky first try. Design, video, marketing, graphics, 3D and audio have run through my life like a mother tongue - 25 years of building, selling, and knowing when to stop.
2001
Built in an era before Google had answers - no Stack Overflow, no AI, just view-source and stubbornness. I coded my school's entire website in pure HTML, frames and all, and automated their mail-merge letters while I was at it. I've been "the tech guy" in every room since: what's switching an HDMI input for one person reads as genius to another.
happyhops.at
#1 on Google two weeks after launch. Within six weeks: the most-booked provider for private kids' parties, with the most Google reviews in the category.
viralmedia.at
Plus 360° video booths for rent across Austria - fully autonomous and bookable online end to end, which nobody else in the Austrian photobooth market offered at the time.
derwebstore.com
A complete WooCommerce shop for logo animations, print-on-demand shirt designs, stationery and business card designs - instant downloads, 24-hour delivery on the rest.
folleo.net
Audits and strategies, productized and sold online.
breathin-shop.com
Print-on-demand, fully automated storefront.
// beyond the brief
sound & rap
A background in rap and sound design shaped how I think about rhythm, pacing, and structure - skills that translate directly into how I approach content, storytelling, and brand voice.
tv appearance
Featured in ~10 episodes of the Austrian cult comedy show during my school years. An early lesson in presence, timing, and how to hold a room.
languages
Native German and Croatian speaker, conversational English. Communicating across cultures isn't a skill on my CV - it's just how I grew up.
// let's talk
I'm open to projects, partnerships, and interesting conversations. Let's build something together.
Drop me a message - I reply fast and I'm easy to talk to.
dev@mariosimic.at